4 Essential Jackets That Every Store Owner Must Stock

If one starts counting the types of jackets available in the consumer market today, it would take a whole day- literally. And add to them all the personalized varieties, the number becomes countless.

This often confuses the small businesses and the bulk buyers at the time of purchasing their bulk. They fail to look beyond the selected few types of customized jackets like the varsity, denim, fleece and those crazily popular leather ones. The common string between all these mentioned jackets are that they are fashion and lifestyle wear.

Overlooking the essential jackets

There are few types and varieties of jackets that are essential; and their demands are equally high. But many small businesses and bulk buyers often overlook them; and hence leave out a big portion of their potential customers and revenue. Here are some of the most common essential jackets you should bulk from good jacket manufacturers- if you don’t already-

Windbreaker Jackets- Not everyone buy jackets for their fashion value. And these windbreaker jackets are perfect example of such demands. These wears are usually for the rainy season, but they are nothing like rain coats. Made using synthetic materials, aside from resisting water and keeping the wearer dry, they also provide warmth in chilly weather. They are a bit stretchable that ensure perfect fitting for anyone.

Mountain jackets- The charm and craze of mountaineering and backpacking is all upon us; and this has upped the demands of mountain jackets considerably over the years. These jackets have multiple layers in between, that not only keeps the wearers dry and warm, but also reduces the chance of injury in case of any accident. They are made using high quality materials that make them comparatively very strong and durable.

Fitness jackets- Today many retailers sell lifestyle jackets in the name of fitness wear-

since the end customers have started prioritizing fashion even in sports and fitness

departments. What distinguishes fitness jackets from others is their ability to treat moisture. Dri-fitted, they absorb sweat easily, and dry off very quickly. It is this property that has made them essential and kept their following in the market very intact.

Quilted jackets- These jackets are for winter. But thanks to the rise of hoodies, their demands went down few years back; and that is why today jacket manufacturers are offering many new varieties in this sub-niche. Varieties that not only fill in its original purpose adequately- keeping people warm in cold-chilly days- but also look very stylish and trendy. They come in many colors in different fittings.

There are few other types of jackets like sports, running, softshells, and more that comes under ‘essential’ category because they are made to fill in particular purposes. So, next time when you buy your bulk of customized jackets, try and look beyond the popular denims, flannels and leathers, and stock the mentioned essential ones.